‘Euphoria’ Is NYFW’s Biggest Beauty Inspiration

What were American fashion designers doing last summer? Watching “Euphoria” on HBO, if the beauty looks at New York Fashion Week are any indication. The television drama starring Zendaya depicts oversexed, drug-addled and generally bad-behaving teens in a California suburb, grappling with growing up in the chaotic political and social environment of 2019 — Internet porn, climate change, active shooters in schools, etc. The show is known as much for its shock value as for the experimental beauty looks, led by Doniella Davy, the teenage girls on the show use as outlets for creative and emotional expression — a neon-tinged, gem-encrusted Gen Z version of rave makeup. View this post on Instagram would also like to thank @donni.davy for continuing to provide me with all the freaking looks 💫 A post shared by euphoria (@euphoria) on Aug 16, 2019 at 9:00am PDT Backstage at New York Fashion Week this season, the “Euphoria”-inspired look has thus far been in full effect, with makeup artists sending creative, linear and bright looks down the runways for spring 2020 — from acid green flicks of eye shadow at Ulla Johnson to full-on rhinestone face accessories at Area. “I am [seeing more makeup] this season,

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