Tower 28 Fearless, Fire, Magic ShineOn Jelly Lip Glosses Reviews & Swatches

Fearless

Tower 28 Fearless ShineOn Jelly Lip Gloss Tower 28 Fearless ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) is a muted, medium-dark berry with subtle, cool undertones and a jelly-like finish with lots of shine. It had sheer color coverage, which was as described, that applied fairly evenly across my lips but settled very slightly into my deeper lip lines–not noticeable in person, though. The texture was lightweight, smooth, and substantial, so it felt a bit more gel-like in that respect, but it wasn’t thick or tacky. It lasted for two hours but was hydrating over time.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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Jouer Madison (P, $17.00) is more shimmery, darker, more pigmented (95% similar).
Chanel Confusion (P, $30.00) is darker, cooler (90% similar).
NARS Sexual Content (P, $26.00) is darker, more pigmented (85% similar).
Hourglass Nocturnal (P, $49.00) is darker, cooler (85% similar).
NARS Spike (LE, $26.00) is darker, more pigmented, cooler (80% similar).
Pat McGrath Secret Lover (P, $30.00) is more shimmery, darker, more pigmented (80% similar).

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Formula Overview

$14.00/0.13 oz. - $107.69 Per Ounce

The formula is supposed to have the "shine of a gloss" with the "comfort of a balm" and a "touch of juicy translucent color." It has a smooth, non-sticky texture that has more of a cream-gel like feel, as there was a more substantial, slightly thicker consistency but it wasn't heavy to wear.

The coverage was mostly sheer with most shades applying evenly and smoothly without settling noticeably into lip lines. They lasted between two and three hours and were hydrating over time. It had a creamy, sweet and lightly fruity scent--almost reminded me of salt water taffy in some sort of fruit flavor.

Browse all of our Tower 28 ShineOn Jelly Lip Gloss swatches.

Ingredients

Hydrogenated Polyisobutene, Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Ricinus Communis (Castor) Seed Oil, Rosa Canina Fruit Oil, Rubus Idaeus (Raspberry) Seed Oil, Persea Gratissima (Avocado) Oil, Tocopherol, Caprylyl Glycol, Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Flavor, Iron Oxides (CI 77492), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410), Manganese Violet (CI 77742), Red 40 Lake (CI 16035).

Fearless

PPermanent. $14.00.

B+

Product

Pigmentation

8.5

Texture

6.5

Longevity

Application

87%

Total

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Fire

Tower 28 Fire ShineOn Jelly Lip Gloss Tower 28 Fire ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) is a brighter, medium orange with moderate, warm undertones and a jelly-like finish. It had sheer to semi-sheer pigmentation that applied evenly across my lips and didn’t emphasize my lip lines noticeably. The texture was smooth, spreadable, and lightweight without being tacky or too thin, so it was comfortable and plush to wear. It wore well for two hours, so it was shorter-wearing, but it was very moisturizing over time.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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Maybelline Coral Craze (P, $4.49) is lighter (90% similar).
Bobbi Brown Wild Card (P, $27.00) is lighter (90% similar).
Marc Jacobs Beauty Forbidden Fruit (334) (P, $29.00) is cooler (85% similar).
Sephora Happy Sunrise (25) (P, $12.00) is more pigmented (85% similar).
NARS Huahine (LE, $26.00) is cooler (85% similar).
ColourPop Free Spirit (LE, $6.00) is lighter, warmer (85% similar).
MAC Morange (P, $19.00) is darker, more pigmented (80% similar).
Marc Jacobs Beauty Call Me (348) (P, $29.00) is more pigmented, warmer (80% similar).
MAC Rambunctious (P, $19.00) is more shimmery, darker, more pigmented (80% similar).
YSL Illicit Orange (214) (P, $38.00) is darker, more pigmented (80% similar).

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Formula Overview

$14.00/0.13 oz. - $107.69 Per Ounce

Browse all of our Tower 28 ShineOn Jelly Lip Gloss swatches.

Ingredients

Fire

PPermanent. $14.00.

B+

Product

Pigmentation

Texture

6.5

Longevity

Application

88%

Total

We hope you'll consider supporting Temptalia by shopping through our links below. Thanks!

Sephora Sephora Beautylish Ulta Nordstrom More

Magic

Tower 28 Magic ShineOn Jelly Lip Gloss Tower 28 Magic ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) has more of a transparent base with flecks of white gold shimmer and micro-sparkle paired with a high-shine finish. The gloss had a smooth, non-sticky consistency that was light-medium in thickness but comfortable and lightweight to wear. The product had good dispersion of the shimmer/sparkle that delivered sheer to semi-sheer “coverage” overall. It stayed on well for two hours and felt hydrating while worn.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

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ColourPop Always Sunny (LE, $6.00) is more shimmery, warmer (90% similar).
ColourPop Queen Cobra (LE, $6.00) is more shimmery, darker, warmer (90% similar).
MAC Kindness (LE, $20.00) is more shimmery, darker (90% similar).
ColourPop Mythic Journey (LE, $6.00) is more shimmery (90% similar).
Dose of Colors Over the Top (LE, $17.00) is more shimmery, warmer (90% similar).
Patrick Ta She's Expensive (P, $22.00) is warmer (90% similar).
MAC Marble Faun (LE, $19.00) is more shimmery (90% similar).
Marc Jacobs Beauty Cream and Sugar (364) (P, $29.00) is more shimmery, darker, warmer (90% similar).
Surratt Beauty Voila (P, $32.00) is more shimmery, more pigmented (90% similar).
NARS First Time (LE, $26.00) is more shimmery (90% similar).