Tower 28 Spicy & XOXO ShineOn Jelly Lip Glosses Reviews & Swatches

Spicy

Tower 28 Spicy ShineOn Jelly Lip Gloss Tower 28 Spicy ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) is a muted, medium red with neutral-to-warm undertones and a jelly-like finish. The gloss had a smooth, spreadable consistency that felt lightweight, despite being more light-medium in thickness, that applied evenly across my lips. There was a smidgen of product that settled into my deeper lip lines, though from a normal viewing distance, the color and shine camouflaged that.

It had semi-sheer to medium color coverage that lasted well for three hours and felt moisturizing over time. This particular shade was described as “sheer(ish)” rather than just sheer, presumably because it was a little more than sheer (a deviation from sheer).

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Top Dupes

View Swatches View All Dupes

Bobbi Brown In the Flow (LE, $27.00) is darker (90% similar).
Bobbi Brown Hot Streak (P, $27.00) is warmer (90% similar).
Laura Mercier Vivien (LE, $25.00) is cooler (90% similar).
Maybelline Radiant Ruby (530) (P, $8.99) is lighter, cooler, less glossy (85% similar).
MAC Tease Don't Touch (LE, $20.00) is more shimmery, more muted, cooler (85% similar).
Sephora Fuchsia Fiesta (22) (P, $12.00) is lighter, cooler (85% similar).
MAC Hot/Cold (LE, $19.00) is more shimmery, more pigmented (85% similar).
NARS Burning Love (LE, $26.00) is more pigmented (85% similar).
Urban Decay 69 (DC, $26.00) is more shimmery, more pigmented, cooler (85% similar).
NARS Double Decker (LE, $26.00) is darker, more muted, warmer (85% similar).

View Swatches

Formula Overview

$14.00/0.13 oz. - $107.69 Per Ounce

The formula is supposed to have the "shine of a gloss" with the "comfort of a balm" and a "touch of juicy translucent color." It has a smooth, non-sticky texture that has more of a cream-gel like feel, as there was a more substantial, slightly thicker consistency but it wasn't heavy to wear.

The coverage was mostly sheer with most shades applying evenly and smoothly without settling noticeably into lip lines. They lasted between two and three hours and were hydrating over time. It had a creamy, sweet and lightly fruity scent--almost reminded me of salt water taffy in some sort of fruit flavor.

Browse all of our Tower 28 ShineOn Jelly Lip Gloss swatches.

Ingredients

Hydrogenated Polyisobutene, Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Ricinus Communis (Castor) Seed Oil, Rosa Canina Fruit Oil, Rubus Idaeus (Raspberry) Seed Oil, Persea Gratissima (Avocado) Oil, Tocopherol, Caprylyl Glycol, Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Flavor, Iron Oxides (CI 77492), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410), Manganese Violet (CI 77742), Red 40 Lake (CI 16035).

Spicy

PPermanent. $14.00.

A-

Product

Pigmentation

Texture

7.5

Longevity

Application

90%

Total

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XOXO

Tower 28 XOXO ShineOn Jelly Lip Gloss Tower 28 XOXO ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) is a medium pink with subtle, cool undertones and a jelly-like finish. It appeared darker and redder in the tube but swatched more like cotton candy pink. Applied, it made my lips look darker and pinker, so I expect this shade to look different from person to person due to the sheerness.

The texture was smooth, lightweight, and non-sticky with a light-medium thickness that was spreadable and comfortable to wear. It could have applied a bit more evenly to my lips, especially compared to other shades in the range. This shade stayed on nicely for two and a half hours and felt hydrating over time.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).