Urban Decay Naked Cyber Eyeshadow Palette Review & Swatches
Naked Cyber
Urban Decay Naked Cyber Eyeshadow Palette ($49.00 for 0.492 oz.) is the newest in the Naked range and is supposed to centered around duochrome eyeshadows, which are ones that have shimmer that shifts between two colors, but the majority of the included duochromes were weaker than what we’ve seen from Urban Decay in the past, let alone what other brands (indie and mainstream) are doing.
It’s also puzzling why the palette is so incredibly light-leaning, which has been an issue with more Naked palettes than not, but duochromes often sing over darker bases, so the lack of a matte black eyeshadow alone has me scratching my head. The quality was all over the place, but it was generally weaker with drier, flakier shimmers that had fallout, poorer coverage, and weak duochrome shifts, while the mattes were thin, somewhat powdery, and more prone to fading.
Despite not being surprised at all that this palette was a miss, I still am baffled by why the quality and consistent of Urban Decay’s eyeshadow has become what it has. There are lots of brands at similar price points putting out better quality products, and given how competitive and oversaturated the industry is, it doesn’t make sense to keep offering dud after dud products. How many of us are expecting a flop rather than a hit? The continuation of disappointing releases damages UD’s reputation and that can be hard to recover from.
Naked Cyber
LELimited Edition. $49.00.
AI
AI is a light, golden beige with moderate, warm undertones and a satin finish. It had a very powdery, thin texture that felt a little dry and was prone to sheering out to the point where the shimmer came away from the more matte, powdery base. It had semi-sheer coverage, which did not build up and did not improve over primer. It started to fade after six hours of wear.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Tom Ford Beauty Meteoric #1 (PiP, ) is more shimmery, darker, cooler (90% similar).
- Pat McGrath Skinshow Moon Glow (PiP, $25.00) is more shimmery, darker, cooler (90% similar).
- NABLA Cosmetics Luna (P, $8.00) is more shimmery (90% similar).
- Anastasia Boli (LE, $12.00) is more shimmery, darker, cooler (90% similar).
- Urban Decay Breakdown (LE, $19.00) is more shimmery (90% similar).
- MAC Shroom (P, $17.00) is more shimmery, lighter, cooler (90% similar).
- ColourPop Olympic (LE, $6.00) is more shimmery, darker, cooler (85% similar).
- Urban Decay Breakaway (PiP, $19.00) is more shimmery, lighter, warmer (85% similar).
- Viseart Cashmere #4 (PiP, ) is more shimmery, lighter, cooler (85% similar).
- ColourPop Champagne Toast (LE, $4.50) is more shimmery, cooler (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Talc, Ci 77891 / Titanium Dioxide, Caprylic/Capric Triglyceride, Ci 77007 / Ultramarines, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, Boron Nitride, Ci 77492 / Iron Oxides, Ci 77491 / Iron Oxides, Sodium Dehydroacetate, Ci 77499 / Iron Oxides, Phenoxyethanol, Sorbic Acid, Caffeine, Cellulose.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
AI
LELimited Edition. $19.00.
Meta Data
Meta Data is a light peach with warmer undertones and a metallic sheen. It seemed like it might have wanted to go slightly greenish in its shift, but I couldn’t really find it in person. The texture was more loosely-pressed, drier but had it was a little thicker and yielded opaque coverage. It applied evenly but had light fallout during application. This shade lasted well for seven hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Tom Ford Beauty White Suede #2 (LE, ) is less shimmery, darker (95% similar).
- ColourPop My Treat (PiP, $4.50) is less shimmery, darker (90% similar).
- Smashbox Meme Girl (PiP, ) is less shimmery, darker, warmer (90% similar).
- Marc Jacobs Beauty Hey Girl Hey (LE, ) is less shimmery, darker, warmer (90% similar).
- NARS Aeryn Sun (DC, $25.00) is less shimmery, brighter, cooler (90% similar).
- Natasha Denona True (357M) (LE, $29.00) is darker (90% similar).
- Viseart Poeme (PiP, ) is less shimmery, darker (90% similar).
- Dior Pink Glow #3 (PiP, ) is more shimmery (90% similar).
- Tarte Posse (LE, ) is less shimmery, darker (90% similar).
- Too Faced Gooey Goodness (LE, $16.00) is less shimmery, darker, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Talc, Caprylic/Capric Triglyceride, Ci 77891 / Titanium Dioxide, Ci 77491 / Iron Oxides, Zinc Stearate, Ci 77007 / Ultramarines, Ci 77742 / Manganese Violet, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ci 77499 / Iron Oxides, Ci 77492 / Iron Oxides, Silica, Tin Oxide, Caffeine, Cellulose, Boron Nitride.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Meta Data
LELimited Edition. $19.00.
Virtual
Virtual is a light orange with moderate, warm undertones and a matte finish. It had semi-opaque color coverage, which was prone to sheering out due to the drier, thin consistency that was moderately powdery. There were signs of fading after six hours of wear.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Sugarpill Karma (PiP, $13.00) is warmer (95% similar).
- ColourPop Only One (PiP, $4.50) is less shimmery, lighter, warmer (90% similar).
- ColourPop Thriving (PiP, $4.50) is less shimmery, darker, warmer (90% similar).
- Anastasia Orange Soda (P, $12.00) is less shimmery, warmer (90% similar).
- Viseart Lovelorn (PiP, ) is lighter, warmer (90% similar).
- Coloured Raine Heir (PiP, $6.99) is less shimmery, warmer (90% similar).
- Anastasia Dawn (DC, $12.00) is less shimmery, lighter, warmer (85% similar).
- Bad Habit Satin (PiP, ) is less shimmery, lighter, warmer (85% similar).
- ColourPop Hustler (PiP, $4.50) is less shimmery, lighter, warmer (85% similar).
- Natasha Denona Pastel Melon (LE, ) is less shimmery, lighter, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Talc, Mica, Ci 77891 / Titanium Dioxide, Cellulose, Boron Nitride, Ethylene/Acrylic Acid Copolymer, Ci 77492 / Iron Oxides, Caprylic/Capric Triglyceride, Ci 77491 / Iron Oxides, Zinc Stearate, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ci 77499 / Iron Oxides.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Virtual
LELimited Edition. $19.00.
Electrode
Electrode is a light-medium orange with warmer, yellower undertones and flecks of purple and gold micro-sparkle over a frosted finish. It had opaque pigmentation in a single layer, but the texture was firmer, somewhat stiff, and harder to pick up evenly with a dry brush. I know what kind of shift this should have been… but it wasn’t there at all. It wore well for seven hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Bad Habit Sky's the Limit (PiP, ) is more shimmery, lighter, cooler (95% similar).
- Natasha Denona Helena (275K) (LE, ) is more shimmery, lighter, cooler (95% similar).
- Bad Habit Relic (PiP, ) is more shimmery, lighter, cooler (95% similar).
- MAC Caramelo (LE, $17.00) is more shimmery, cooler (95% similar).
- BH Cosmetics Club Tropicana #1 (LE, ) is more shimmery, lighter, warmer (90% similar).
- Dior Dune #1 (LE, ) is more shimmery, lighter (90% similar).
- ColourPop Morning Light (LE, $8.00) is more shimmery, lighter, cooler (90% similar).
- Natasha Denona Peach (P, $28.00) is more shimmery, cooler (90% similar).
- BH Cosmetics Club Tropicana #6 (LE, ) is more shimmery, lighter (90% similar).
- ColourPop One by One (LE, $6.00) is more shimmery, lighter (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Caprylic/Capric Triglyceride, Ci 77891 / Titanium Dioxide, Calcium Aluminum Borosilicate, Zinc Stearate, Talc, Ci 77491 / Iron Oxides, Ci 19140 / Yellow 5 Lake, Silica, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Tin Oxide, Cellulose, Boron Nitride, Ethylene/Acrylic Acid Copolymer.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Electrode
LELimited Edition. $19.00.
Cyberspace
Cyberspace has a light, tangerine orange base with contrasting green-to-blue shifting pearl. It had opaque color coverage with a strong shift, which made it one of the better shades in the palette. The texture was thin, slightly dry, but it was blendable and didn’t sheer out too readily. It stayed on well for seven hours before fading noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Pat McGrath VR Fire Opal (PiP, $25.00) is more shimmery (90% similar).
- Laura Mercier Polished Brass (LE, ) is darker (85% similar).
- Charlotte Tilbury Celestial Pearl #2 (LE, ) is more shimmery, warmer (85% similar).
- Fenty Beauty Ca$ablanca (PiP, ) is more shimmery, darker, cooler (85% similar).
- NARS Push It (LE, $22.00) is more shimmery, warmer (85% similar).
- Touch in Sol Sun Aurora (4) (P, $18.00) is more shimmery, darker, warmer (85% similar).
- ColourPop Like a Moss (LE, $6.00) is more shimmery, darker, cooler (85% similar).
- Ciate Haze (PiP, ) is more shimmery, lighter, brighter (80% similar).
- Make Up For Ever 109 Golden (P, $26.00) is more shimmery, darker (80% similar).
- Clionadh Foiling (P, $10.00) is more shimmery, darker (80% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Ci 77891 / Titanium Dioxide, Mica, Caprylic/Capric Triglyceride, Calcium Aluminum Borosilicate, Zinc Stearate, Ci 77007 / Ultramarines, Ci 77491 / Iron Oxides, Tin Oxide, Talc, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Cellulose, Ethylene/Acrylic Acid Copolymer.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Cyberspace
LELimited Edition. $19.00.
Gadget
Gadget is a very light orange-leaning coral with a matte finish. The consistency was quite powdery with a thin, drier feel that resulted in fallout and the color sheering out from semi-opaque to semi-sheer. It wore decently for six hours before fading a bit.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- KKW Beauty Chi (PiP, ) is lighter, brighter (95% similar).
- Viseart Petal (PiP, ) is cooler (95% similar).
- ColourPop Intuitive (LE, $4.50) is lighter (90% similar).
- Too Faced Peach Suede (PiP, $16.00) is warmer (90% similar).
- Ciate Flame (PiP, ) is lighter (90% similar).
- Huda Beauty Mint #7 (LE, ) is darker (90% similar).
- Milani Always Pink of Me (PiP, $5.99) is darker (90% similar).
- MAC Shell Peach (P, $17.00) is lighter (90% similar).
- Natasha Denona Nudist (LE, ) is darker (90% similar).
- ColourPop Prickly Please (LE, $4.50) is lighter, warmer (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Talc, Mica, Ci 77891 / Titanium Dioxide, Ci 77742 / Manganese Violet, Ethylene/Acrylic Acid Copolymer, Caprylic/Capric Triglyceride, Zinc Stearate, Ci 77491 / Iron Oxides, Ci 77007 / Ultramarines, Ci 19140 / Yellow 5 Lake, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Cellulose.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Gadget
LELimited Edition. $19.00.
Call IT
Call IT has a medium-dark pink base with warmer undertones and cooler pink and gold shimmer that gave it a frosted finish. The texture was firmer, stiffer, and somewhat dry, which resulted in a more semi-opaque level of coverage that had some fallout during application. While applying with a fingertip improved coverage and adhesion, it further compacted the eyeshadow in the pan, which made it harder to use the next time. It lasted for seven hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Sydney Grace Elysian (DC, $6.00) is lighter (95% similar).
- ColourPop Risque (LE, $4.50) is more shimmery (95% similar).
- Dior Rosy Canvas #2 (LE, ) is more shimmery, lighter, cooler (90% similar).
- NARS Melrose (P, $22.00) is more shimmery, cooler (90% similar).
- Fenty Beauty Uppaclass (PiP, ) is more shimmery, lighter, cooler (90% similar).
- Too Faced Frosted Pink (LE, $16.00) is more shimmery, lighter, cooler (90% similar).
- Dior Rosy Canvas #1 (LE, ) is more shimmery, cooler (90% similar).
- Sephora Starlets (LE, ) is lighter, cooler (90% similar).
- Dominique Cosmetics Strawberry (PiP, ) is more shimmery, cooler (90% similar).
- Sephora Sweet Candy (260) (P, $9.00) is lighter, cooler (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Oryza Sativa Extract / Rice Extract, Ci 77891 / Titanium Dioxide, Talc, Calcium Aluminum Borosilicate, Nitride, Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer. (D263683/1). Zinc Stearate, Ci 77491 / Iron Oxides, Sodium Dehydroacetate, Silica, Phenoxyethanol, Tin Oxide, Sorbic Acid, Caffeine, Cellulose, Boron.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Call IT
LELimited Edition. $19.00.
Not a Bot
Not a Bot is a light, pinky-mauve with warmer undertones and a shiny, sparkling finish. It had sheer color coverage, which did not build up without using it pressed on a tacky base with a fingertip. The texture was dry, chunky, and very prone to fallout. There was very little that translated to my lid dry, and then most of it had dropped off my lid within a few hours of wear.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- JD Glow Good Gawd (P, $7.50) is more shimmery, darker (90% similar).
- Pat McGrath Lunar Haze (LE, $25.00) is darker (85% similar).
- Clionadh Glow (P, $7.75) is more shimmery, darker, cooler (85% similar).
- MAC Girls, Girls! (LE, $22.00) is darker (85% similar).
- Viseart Lunar Eclipse (GPV2 #5) (LE, ) is less shimmery (85% similar).
- Make Up For Ever 104 Blue White (P, $26.00) is more shimmery, darker, warmer (85% similar).
- Too Faced Wanna Piece of Me (LE, $16.00) is darker, cooler (80% similar).
- ColourPop Sunflare (LE, $4.50) is more shimmery, darker, warmer (80% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Caprylic/Capric Triglyceride, Talc, Synthetic Fluorphlogopite, Ci 77891 / Titanium Dioxide, Calcium Aluminum Borosilicate, Zinc Stearate, Ci 77000 / Aluminum Powder, Ci 77491 / Iron Oxides, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Silica, Ci 77492 / Iron Oxides, Tin Oxide, Ci 77499 / Iron Oxides, Cellulose, Ethylene/Acrylic Acid Copolymer.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Not a Bot
LELimited Edition. $19.00.
Static
Static is a silvery-blue base with dimensional shimmer that contrasted between pale blue and pale green, though it was less shifty as it was merely contrasting pearl/micro-sparkle. The texture was drier, almost chunky to the touch, and firmly-pressed into the pan, so I had to jab at the surface to dislodge product at all. I’d recommend using this with a dampened brush as a fingertip further compacted the powder into the pan, which made it more difficult to use the next use. It had sheer coverage, which did not build up well, that stayed on for five hours and had moderate fallout over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Hot Copic (LE, $4.50) is darker, cooler (90% similar).
- Make Up For Ever ME202 Iceberg Blue (DC, $17.00) is more shimmery, darker, cooler (85% similar).
- Cover FX Halo (P, $28.00) is more shimmery, cooler (85% similar).
- Urban Decay Winterfell Snow (LE, $22.00) is less shimmery, cooler (85% similar).
- Clionadh Seer (P, $12.50) is more shimmery, darker, more pigmented (85% similar).
- Sephora Atlantis (PiP, ) is darker, less pigmented, cooler (85% similar).
- Wet 'n' Wild Water (LE, $6.99) is darker, cooler (85% similar).
- Dior Blue Beat #3 (LE, ) is darker, cooler (80% similar).
- Terra Moons Skyfall (P, $8.00) is darker, cooler (80% similar).
- ColourPop Bassline (P, $4.50) is darker, cooler (80% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Calcium Aluminum Borosilicate, Caprylic/Capric Triglyceride, Talc, Ci 77891 / Titanium Dioxide, Zinc Stearate, Mica, Ci 77499 / Iron Oxides, Tin Oxide, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Ci 77491 / Iron Oxides, Cellulose, Ethylene/Acrylic Acid Copolymer.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Static
LELimited Edition. $19.00.
Y3K
Y3K has a medium, reddish-plum base with warmer undertones and blue-to-purple shifting pearl. It had opaque pigmentation that adhered fairly well to bare skin, though the texture was somewhat thin, so it was better applied over a primer, which gave it better hold. This shade showed signs of fading after seven and a half hours of wear.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Fractal (PiP, $4.50) is less shimmery, lighter (95% similar).
- Natasha Denona Abalone (246DC) (PiP, $29.00) is more shimmery, lighter (90% similar).
- Sydney Grace Winter Garden (P, $6.00) is lighter (90% similar).
- Huda Beauty Twilight (PiP, ) is more shimmery, lighter, cooler (85% similar).
- ColourPop Flying Circus (LE, $6.00) is more shimmery, lighter, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Ci 77891 / Titanium Dioxide, Caprylic/Capric Triglyceride, Ci 77491 / Iron Oxides, Zinc Stearate, Calcium Sodium Borosilicate, Calcium Aluminum Borosilicate, Talc, Ci 77000 / Aluminum Powder, Ci 77492 / Iron Oxides, Sodium Dehydroacetate, Phenoxyethanol, Silica, Tin Oxide, Sorbic Acid, Ci 77499 / Iron Oxides, Cellulose, Ethylene/Acrylic Acid Copolymer.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Y3K
LELimited Edition. $19.00.
Override
Override is a darker, coral-red base with flecks of green, red, and gold sparkle throughout. It had semi-opaque color coverage with a drier, chunkier texture that would be best applied with a dampened brush (with an adhesive spray of some sort, ideally!) to ensure it kept its coverage, applied evenly, and didn’t have tons of fallout. It wore decently for seven hours but had moderate fallout over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Light Up (LE, $6.00) is more shimmery, lighter (95% similar).
- ColourPop Twitterpated (P, $6.00) is more shimmery, lighter, warmer (90% similar).
- Huda Beauty Mauve #2 (PiP, ) is more shimmery, warmer (90% similar).
- ColourPop Blossom (LE, $4.50) is more shimmery, lighter, warmer (90% similar).
- ColourPop Party of Five (LE, $6.00) is darker (90% similar).
- ColourPop Saguaro (LE, $8.00) is more shimmery, lighter, warmer (85% similar).
- Dior Toile de Jouy #4 (PiP, ) is less shimmery (85% similar).
- LORAC Begonia (PiP, $19.00) is more shimmery, lighter, cooler (85% similar).
- Fenty Beauty Mamacita (LE, ) is lighter, warmer (85% similar).
- Dior Pink Glow #2 (PiP, ) is lighter (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Calcium Sodium Borosilicate, Mica, Caprylic/Capric Triglyceride, Ci 77491 / Iron Oxides, Ci 77891 / Titanium Dioxide, Talc, Zinc Stearate, Boron Nitride, Ethylene/Acrylic Acid Copolymer, Sodium Dehydroacetate, Tin Oxide, Phenoxyethanol, Sorbic Acid, Cellulose.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Override
LELimited Edition. $19.00.
Byte
Byte is a deeper, rich orange with moderate, warm undertones and a matte finish. It had opaque pigmentation with a smooth, blendable texture that was slightly thin but significantly improved over the other matte shades in the palette. It lasted for eight hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Terra Moons Cognac (P, $6.00) is cooler (95% similar).
- MAC Red Brick (P, $17.00) is lighter, cooler (90% similar).
- Fenty Beauty Fiya Freak (PiP, ) is lighter, warmer (90% similar).
- Melt Cosmetics Main Squeeze (PiP, ) is lighter, cooler (90% similar).
- Juvia's Place Cairo (P, ) is more shimmery, cooler (90% similar).
- Huda Beauty Chameleon #1 (LE, ) is lighter, cooler (90% similar).
- Natasha Denona Jasper (PiP, ) is lighter (90% similar).
- UOMA Beauty Oruro (LE, ) is lighter, cooler (90% similar).
- ColourPop Noni (LE, $4.50) is lighter (90% similar).
- MAC So Haute Right Now (P, $20.00) is lighter, cooler (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Ci 77491 / Iron Oxides, Talc, Zinc Stearate, Caprylic/Capric Triglyceride, Ethylene/Acrylic Acid Copolymer, Silica, Ci 77007 / Ultramarines, Sodium Dehydroacetate, Phenoxyethanol, Aluminum Hydroxide, Sorbic Acid, Ci 42090 / Blue 1 Lake, Caffeine, Cellulose, Boron Nitride.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Byte
LELimited Edition. $19.00.
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay AI 24/7 Eyeshadow
Urban Decay AI 24/7 Eyeshadow
Urban Decay Meta Data 24/7 Eyeshadow
Urban Decay Meta Data 24/7 Eyeshadow
Urban Decay Virtual 24/7 Eyeshadow
Urban Decay Virtual 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Gadget 24/7 Eyeshadow
Urban Decay Gadget 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Not a Bot 24/7 Eyeshadow
Urban Decay Not a Bot 24/7 Eyeshadow
Urban Decay Static 24/7 Eyeshadow
Urban Decay Static 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Byte 24/7 Eyeshadow
Urban Decay Byte 24/7 Eyeshadow
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay Naked Cyber Eyeshadow Palette
Urban Decay AI 24/7 Eyeshadow
Urban Decay AI 24/7 Eyeshadow
Urban Decay Meta Data 24/7 Eyeshadow
Urban Decay Meta Data 24/7 Eyeshadow
Urban Decay Virtual 24/7 Eyeshadow
Urban Decay Virtual 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Electrode 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Cyberspace 24/7 Eyeshadow
Urban Decay Gadget 24/7 Eyeshadow
Urban Decay Gadget 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Call IT 24/7 Eyeshadow
Urban Decay Not a Bot 24/7 Eyeshadow
Urban Decay Not a Bot 24/7 Eyeshadow
Urban Decay Static 24/7 Eyeshadow
Urban Decay Static 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Y3K 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Override 24/7 Eyeshadow
Urban Decay Byte 24/7 Eyeshadow
Urban Decay Byte 24/7 Eyeshadow
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